Have you ever wondered if LinkedIn Premium is worth your hard-earned cash? Well, Justin Welsh, a LinkedIn expert and influencer, has some thoughts on this hot topic.
Let’s dive into his insights and see if LinkedIn Premium is a game-changer or just another subscription drain.
The InMail Advantage
Ever felt the frustration of trying to connect with someone on LinkedIn, only to hit the wall of “Sorry, you can’t message this person”? Justin Welsh emphasizes that one of the biggest perks of LinkedIn Premium is InMail. With this feature, you can bypass the need for a direct connection and reach out to anyone on the platform.
According to Justin, this can be a game-changer for networking and business development. Imagine being able to contact potential clients, partners, or mentors directly, without the awkwardness of cold emails. It’s like having a VIP pass to the networking event of your dreams. So, if expanding your network is crucial for your career, InMail alone might make LinkedIn Premium worth it.
Enhanced Profile Visibility
Are you tired of your profile getting lost in the sea of LinkedIn users? LinkedIn Premium promises enhanced visibility, making it easier for recruiters and potential connections to find you. Justin Welsh points out that with a Premium account, you can see who viewed your profile and get insights into how you rank among your connections.
This visibility boost can be particularly beneficial if you’re job hunting or trying to establish yourself as a thought leader in your industry. Justin believes that knowing who’s checking out your profile can give you valuable insights into your audience and help tailor your content and networking efforts more effectively.
Advanced Search Filters
Frustrated by LinkedIn’s basic search limitations? Justin Welsh highlights that LinkedIn Premium offers advanced search filters, allowing you to narrow down searches by company size, job function, seniority level, and more. This can save you a ton of time and make your networking efforts more efficient.
Whether you’re looking for potential clients, partners, or job opportunities, these advanced filters can help you find exactly what you need without endless scrolling. For Justin, this feature is a significant time-saver and can lead to more meaningful connections and opportunities.
Learning Opportunities
Ever wished you could access more educational resources to boost your career? LinkedIn Premium includes LinkedIn Learning, which offers a vast library of courses on a wide range of topics. Justin Welsh believes that continuous learning is essential for career growth, and LinkedIn Learning provides an accessible and comprehensive way to acquire new skills.
From soft skills like leadership and communication to technical skills like data analysis and digital marketing, LinkedIn Learning can help you stay competitive in the job market. For Justin, this access to high-quality educational content is a compelling reason to consider LinkedIn Premium.
Cost Consideration
Wondering if the cost of LinkedIn Premium is justified? Justin Welsh acknowledges that the price can be a deterrent for some, especially if you’re just starting out. However, he suggests weighing the benefits against your specific career goals and needs.
If you’re actively seeking a job, trying to grow your business, or looking to establish yourself as an industry leader, the investment might pay off in the long run. Justin recommends taking advantage of the free trial to see if the benefits align with your professional aspirations.
Conclusion
So, is LinkedIn Premium worth it? According to Justin Welsh, it depends on your individual goals and how you plan to leverage the platform. With features like InMail, enhanced profile visibility, advanced search filters, and access to LinkedIn Learning, there’s a lot to gain.
Evaluate your career needs, try the free trial, and see if LinkedIn Premium can help you achieve your professional dreams.